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The eleventh edition of the “Ateliers du Commerce” showroom organised by the Algorel group was held at Bordeaux on 3 and 4 April; Algorel is the first independent French network specialised in the field of ceramics and sanitary ware and numbers more than 45 members.

FILA was honoured during the event with the Innovation award for its new product Instant Remover, an instant remover for fresh concrete grouting specially designed for installers.

“We received positive reactions from all the members of the Algorel group which took the opportunity already during the showroom to test and purchase our Instant remover”, said Barbara Serino, Fila's manager in charge of the French market, “a really important achievement that is down to the immense efforts of the whole FILA team - the Research & Development, marketing and technical-support departments, not to mention the entire Fila France team”.